Bernhard Hirschauer is Product Manager and Head Coach Running at Racefox. Hirschauer holds a M. Sc. in physics and Exec MBA. He has dissertated in material physics at the Royal Institute of Technology in Stockholm. Bernhard has coached individually more than 150 athletes of different categories in long distance running and triathlon since 1994. He is certified IRONMAN coach and Swedish national triathlon coach and run coach. Bernhard has a deep knowledge on wearables in sports and related digital technology as well as its connection to activity and training, user experience and effect on performance improvement and technology to drive training. He is now working at Racefox with running movement data classification using artificial intelligence to drive real-time coaching.